Pen and Ink with Watercolour by Cookie
Simon Cooke -Better Known As Cookie
Cookie is known for his distinctive hand-drawn artwork, creating a recognisable style that instantly stands out from the crowd. With over 32 years designing bestselling graphic T-shirts, his unique cartoon characters, retro humour, and bold creative ideas have helped shape iconic British men’s clothing collections loved since the 1990s. Every design created for Baaad Flockers carries that unmistakable Cookie touch — original artwork full of personality, humour, and individuality.
That distinctive artwork deserves quality to match. That is why Baaad Flockers combines premium quality T-shirts with high-quality printing techniques designed to showcase every detail, colour, and character exactly as intended. From the softness and durability of the garments to the sharpness of the print finish, every piece is created to look great, feel comfortable, and last wash after wash. Whether you love retro graphic T-shirts, funny men’s clothing, vintage-inspired fashion, or unique hand-drawn apparel, Cookie’s designs deliver standout style with quality you can see and feel.
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Baaad Flockers Art Gallery: Original Artwork, Limited Prints and the World of Cookie
Some artwork is made to match the curtains.
Baaad Flockers artwork is not that sort of artwork.
Our art is made to make people stop, smile, laugh, point, remember, and say:
“That is brilliant.”
Welcome to the Baaad Flockers Art Gallery — a place where Cookie’s original artwork, limited prints, hand-drawn characters, and unmistakable British humour come together in one gloriously character-filled flock.
This is not ordinary wall art.
This is artwork with personality.
The Artist Behind the Flock
At the heart of Baaad Flockers is Cookie, the artist and cartoonist behind the brand’s much-loved characters.
Cookie has been creating bestselling designs for over 30 years, developing a distinctive hand-drawn style full of humour, expression, movement, and attitude. His artwork has a way of capturing real personalities — the grumpy ones, the cheeky ones, the adventurous ones, the slightly dramatic ones, and the ones who absolutely insist they are “not bothered” while clearly being very bothered indeed.
Every Baaad Flockers design starts with an idea, a character, and Cookie’s unmistakable imagination.
The Art Gallery celebrates that creative process.
It gives people the chance to enjoy the artwork beyond clothing — as original pieces, limited prints, and collectible designs that can live proudly on your wall.
More Than Just a Picture
Cookie’s artwork does not just sit quietly in a frame.
It tells a story.
Every character has an expression. Every scene has humour. Every design feels like it has just captured a moment — usually the moment just before someone says something sarcastic.
That is what makes Baaad Flockers artwork different.
It is full of life.
A sheep might look like he has had enough of everyone.
A dog might be causing chaos.
A fish might have more attitude than expected.
A Grumpy Old Flocker might be silently judging the entire room.
And somehow, you know exactly who it reminds you of.
That is the magic of good character art. It connects.
Original Artwork With Real Character
The Baaad Flockers Art Gallery features original artwork created by Cookie, giving collectors and fans the opportunity to own a unique piece of the flock.
Original artwork is special because it carries the artist’s hand, humour, and creative energy directly on the page. It is not mass-produced. It is not generic. It is not something you will see in every other house on the street.
It is one of a kind.
For people who love cartoon art, British humour, character design, or the story behind Baaad Flockers, owning an original piece by Cookie is a way to own part of the brand’s creative history.
It is art with a grin.
And possibly a raised eyebrow.
Limited Prints for Flocker Fans
Alongside original artwork, the gallery also includes limited prints — perfect for anyone who wants to bring Cookie’s world into their home, office, shop, man cave, studio, campervan, or wherever a little more personality is required.
Limited prints make brilliant gifts because they feel thoughtful, unusual, and full of character.
They are ideal for people who already love Baaad Flockers, fans of Cookie’s artwork, collectors of quirky prints, or anyone who enjoys humour that does not take itself too seriously.
A limited print is not just a decoration.
It is a talking point.
The sort of thing that makes visitors stop and say:
“Where did you get that?”
Which, as far as we are concerned, is exactly what a good piece of art should do.
Artwork That Makes People Smile
The world can be a serious place.
Bills. Bad weather. Queues. Wi-Fi that gives up at the worst possible moment. Self-service tills asking if you brought your own bag like they are interviewing you for a crime.
That is why artwork that makes people smile matters.
Baaad Flockers artwork brings humour into everyday spaces. It gives a room character. It makes a wall feel less blank and a little more alive.
Whether it is in a home, office, hallway, kitchen, workspace, café, holiday cottage, or gift shop, Cookie’s artwork adds personality.
It does what Baaad Flockers has always done best:
It makes people feel good.
The Perfect Gift for Someone Who Has Everything
Some people are hard to buy for.
They say things like:
“I don’t need anything.”
“Don’t waste your money.”
“I’ve got enough stuff.”
“I’ll just have a card.”
These people are usually wrong.
What they need is something personal, funny, different, and memorable.
A piece from the Baaad Flockers Art Gallery makes a brilliant gift because it feels chosen, not grabbed in a panic. It says:
“I saw this and thought of you.”
And that is what makes a gift special.
Whether it is for a birthday, Father’s Day, Christmas, retirement, housewarming, thank-you present, or simply because someone deserves a laugh, Cookie’s artwork offers something with real personality.
From T-Shirts to the Gallery Wall
Many people first discover Baaad Flockers through a t-shirt.
A funny design catches their eye. A character makes them laugh. A slogan feels a little too accurate. Before long, they are part of the flock.
The Art Gallery takes that same humour and creativity and gives it another place to live.
On the wall.
The same hand-drawn characters that make our clothing stand out can now become artwork to collect, frame, gift, and enjoy every day.
It is the next chapter in the Baaad Flockers world.
From wearable art to wall art.
From the high street to the hallway.
From the flock to the frame.
Why Cookie’s Artwork Stands Out
Cookie’s work is instantly recognisable because it has soul.
It is bold, expressive, funny, and full of movement. His characters do not look flat or lifeless. They look like they have just wandered into the scene and are about to cause trouble.
That is why people connect with them.
The humour feels familiar. The expressions feel human — even when the character is a sheep, fish, dog, cow, shark, or something else entirely.
Cookie has a rare ability to turn everyday personalities into memorable characters.
The grumbler.
The adventurer.
The joker.
The diva.
The dog lover.
The wild swimmer.
The one who thinks they are in charge.
The one who definitely is not in charge but keeps trying anyway.
That is the heart of Baaad Flockers artwork.
It celebrates character.
A Gallery Built on Humour and Imagination
The Baaad Flockers Art Gallery is not about silent white walls and people whispering as if the paintings are asleep.
It is about creativity, laughter, personality, and storytelling.
It is about giving Cookie’s characters room to shine.
It is about offering people artwork that feels joyful, original, and full of life.
Because art does not have to be serious to matter.
Sometimes the artwork that stays with us is the piece that makes us laugh every time we walk past it.
Sometimes it is the character that reminds us of someone we love.
Sometimes it is the print that turns a plain wall into a conversation.
And sometimes it is simply a sheep with an expression that says everything.
Visit the Baaad Flockers Art Gallery
The Baaad Flockers Art Gallery is a celebration of original artwork, limited prints, and unique hand-drawn designs by Cookie, the artist behind the flock.
Whether you are a long-time fan, a collector, a gift hunter, or someone discovering Baaad Flockers for the first time, the gallery is full of character, humour, and creative energy.
Explore the artwork online at www.baaadflockers.com, or visit our shops in Hay-on-Wye and Brecon, Powys to experience the flock in person.
You might come looking for a print.
You might find the perfect gift.
You might discover a character that feels suspiciously familiar.
And you might leave with something that makes your wall, your home, or your workspace just that little bit more Baaad Flockers.
Baaad Flockers Art Gallery
Original artwork.
Limited prints.
Hand-drawn humour.
Characters with attitude.
British wit.
And Cookie’s unmistakable creative style.
The Baaad Flockers Art Gallery is where the flock steps out of the wardrobe and onto the wall.
Because some characters are too good to keep on a t-shirt.


Two Shops, One Flock: Visit Baaad Flockers in Hay-on-Wye and Brecon
Some shops sell t-shirts.
Some shops sell gifts.
And then there are shops where you walk in for “a quick look” and leave laughing, holding a bag, and saying, “I know exactly who this is for.”
That is the Baaad Flockers experience.
With two character-packed shops in Hay-on-Wye and Brecon, Powys, Baaad Flockers has become more than a clothing and gift brand. It has become a place people remember, talk about, return to, and drag their friends into with the words:
“You have got to see this.”
The Full Flocker Experience
Baaad Flockers was built on humour, originality, and Cookie’s hand-drawn characters — and our shops bring all of that to life.
Online, you can browse the designs.
But in the shops?
You can feel the flock.
The walls are full of personality. The rails are packed with t-shirts, polos, hoodies, gifts, artwork, and designs that make people stop mid-conversation and laugh.
It is not unusual for someone to pick up a t-shirt and say:
“That’s my husband.”
“That’s my dad.”
“That’s my mate.”
“That’s definitely me, but I’m not admitting it.”
That is the magic of Baaad Flockers. Every design has a character, a story, and a little bit of truth hiding behind the humour.
Baaad Flockers Hay-on-Wye
Our Hay-on-Wye shop sits in one of the most charming and creative towns in the UK.
Hay-on-Wye is famous for its bookshops, independent businesses, outdoor market, events, visitors, walkers, readers, explorers, and people who appreciate something a little different.
So naturally, Baaad Flockers fits right in.
Hay is the sort of place where curiosity is encouraged. People wander, browse, discover, and enjoy the joy of finding something they did not know they needed.
That could be a funny t-shirt.
A unique gift.
A piece of artwork.
Or a design that reminds them of someone so strongly they have to buy it immediately before common sense gets involved.
Our Hay-on-Wye shop is perfect for visitors who love independent shopping, British humour, quirky finds, and gifts that do not feel boring.
It is a shop for people who like character.
And we have plenty of those.
Some of them are even on the t-shirts.
Baaad Flockers Brecon, Powys
Our Brecon shop is another proud home for the flock.
Set in beautiful Powys, Brecon is surrounded by adventure, countryside, walkers, visitors, families, and people who appreciate quality clothing with a good laugh thrown in.
Brecon is the perfect place for Baaad Flockers because our brand has always been ready for adventure.
From wild swimming to fishing, rock climbing to rugby, dogs to dads, grumpy old flockers to bold new characters, our designs are made for people who live life with humour.
The Brecon shop brings together clothing, gifts, artwork, and the full Baaad Flockers personality under one roof.
It is also the kind of shop where you might come in looking for a present and end up finding a t-shirt that describes your entire family dynamic far too accurately.
We apologise for nothing.
Gifts That Say “I Know You”
One of the reasons people love visiting our shops is because Baaad Flockers gifts feel personal.
They are not generic.
They are not bland.
They are not the sort of present that says, “I panicked in a supermarket aisle.”
They say:
“I saw this and thought of you.”
That is what makes them special.
Whether you are buying for a dad, grandad, partner, friend, work colleague, dog lover, adventurer, grumpy legend, wild swimmer, fisherman, golfer, biker, or someone who is simply impossible to buy for, there is usually a Flocker design waiting for them.
And if there is not?
Just ask.
Cookie is always creating. The flock never stands still.
Meet the Characters Behind the Brand
Baaad Flockers is built around characters.
Not just cartoon characters, but real personality.
Cookie’s hand-drawn designs are full of expression, humour, and storytelling. Every sheep, dog, fish, cow, shark, biker, swimmer, and grumpy old legend has something to say.
Sometimes loudly.
Sometimes with a raised eyebrow.
Sometimes with the kind of face that says, “I told you so,” before anyone has even spoken.
When you visit one of our shops, you are stepping into that world.
You are not just looking at products. You are meeting the flock.
Why Visit the Shops?
Of course, you can shop online at www.baaadflockers.com, and we love sending Flocker parcels out into the world.
But visiting the shops gives you something extra.
You can see the colours properly.
You can feel the quality.
You can try things on.
You can browse the full range.
You can discover designs you might have missed online.
You can find gifts you did not expect.
You can have a laugh while you shop.
And, most importantly, you can enjoy the proper Baaad Flockers atmosphere.
Because our shops are not quiet, serious, beige places.
They are full of humour, artwork, personality, and the kind of designs that make strangers chuckle next to each other.
Which, frankly, is how shopping should be.
Independent Shops With Big Personality
Both Baaad Flockers shops are proud to be part of the independent high street.
Hay-on-Wye and Brecon are both places full of character, visitors, local businesses, creativity, history, and charm.
We love being part of towns where people still enjoy discovering something unique.
Something made with care.
Something with a story.
Something that makes them laugh.
That is exactly what Baaad Flockers is about.
Come and Join the Flock
Whether you are visiting Hay-on-Wye for the books, the market, the events, or a day of independent shopping, make sure you pop into Baaad Flockers.
Whether you are in Brecon for the views, the walks, the adventure, or a well-earned wander around town, come and find us there too.
Both shops are packed with funny t-shirts, unique gifts, original artwork, British humour, and Cookie’s unmistakable hand-drawn designs.
You may come in for a quick look.
You may leave with a bag full of presents.
You may discover your new favourite t-shirt.
You may finally find the perfect gift for the person who claims they do not want anything.
And you may even become a fully fledged Flocker.
No ceremony required.
Although Sir Bertlad Flockalot would probably insist on one.
Visit Baaad Flockers
Find us in:
Hay-on-Wye
The town of books, independent shops, creativity, markets, visitors, and brilliant discoveries.
Brecon, Powys
The perfect stop for adventure lovers, gift hunters, walkers, visitors, and anyone who enjoys clothing with character.
Or shop online at:
Baaad Flockers — quality clothing and gifts with a dash of humour.
Come for the t-shirts.
Stay for the laughter.
Leave as part of the flock.








